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Social media’s influence to businessmen, particularly in e-commerce, is truly unprecedented. The way they have changed the overall landscape of how everyone in the industry would market, advertise, etc. is nothing short of amazing, so much so that it has opened a sub-genre, SOCIAL COMMERCE.

Facebook’s father, Mark Zuckerberg, will be holding a live Q&A session via Facebook Live on June 14, 2016 at 11:30 AM Pacific Time. After successfully communicating with astronauts in the International Space Station (ISS), “The Zuck” is now ready to

The growing population of people who are tech-savvy are in constant quest for new stuff, trends, and apps/websites where they can delight themselves and share the content to everyone. Enter Snapchat: a social media and multimedia mobile app that is designed for capturing fun and playful moments.

Hashtag is not just for fun or an urban and digital “go- around” that everyone follows. This, in a deeper sense, is a marketing technique every social media marketer must properly follow. Hashtag is basically a word or phrase preceded by a hash mark (#). The symbol is commonly included in a message or phrase to facilitate keyword or topic searches. Most users have no idea that in certain Social Media sites, including a hashtag in a post, will make the post searchable by other users.