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Are you planning out a digital ad campaign? Have you chosen what strategy you will use? All forms of media have to do advertisement to keep the business at pace. Search engines and social media channels such as Facebook and Twitter use Cost-per-click and cost-per-mille for their ad business.

SEO has changed for the past few years and still to change for the following years. The gist, 2014 has been a great SEO battle and 2015 must change, though there are battles in branding, search ranking, SEO, social media, and marketing as a whole, 2015 must be a more personalized. Let’s claim it, the battle is there, but the SEO triumph is yours. Let us begin 2015 with SEO New years’ resolution.

Keeping your e-commerce business alive and kicking in the middle of a whole lot competitions out there may be a stressful job to you as a business owner. That annoying task will be lessened when you -and your business partner- consider these 3 Ss in building a world-class and competitive e-commerce. To give you a glimpse on these, check out the following facts and figures on the infographic below.

Web Outsourcing Gateway Inc. was established to provide affordable and high quality web services. We can be your partner to success. Do you want to know more about us? Check out our infographic.

According to the 2013 AT&T Small Business Technology Poll almost two-thirds (67%) of businesses have been using their website to promote products and services to customers. This shows that digital marketing can be one of the easiest and helpful start-up for your business endeavors. Digital marketing process ranges from building online presence, connecting to people and continuous maintenance. In this article, we are to elaborate four things that can serve as your “go-signal” in creating website for your online presence. These are the M.A.T.H. for Web Development.

Social media marketing through the use of different social networking sites have been one of the latest trends for digital marketers. Not only can it expose the brand of different products but also influences the perceptibility in search engines through the use of important keywords. SEO can now be possible because social media easily index contents faster. Also likes, retweets and shares pertain to the fresh and exciting feeds that eventually increases page ranks.

Who says that SEO is far beyond possible on e-commerce sites? It might be daunting compare to brochure or informational websites and any other types of sites, but it is probable as long as you are more than ready to exert extra effort.

SEO, as we all know, facilitates websites to become effective for web surfers by enhancing the site’s relevant visibility on search engines. It sustains the mutual-beneficial relationship with web visitors via search activities. As a subset of SEM, we can imply that SEO counterparts the primary idea of Public Relations.

In the previous years, the focus of SEO was in the optimization of websites that ranks well on search engines. Different techniques for on-page and off-page optimization, like white hat and black hat SEO, were used just to be on top of search results.

Search engine marketing (SEM) and search engine optimization (SEO) are two of the most common terms in Internet marketing that are often used interchangeably. Both SEM and SEO use search engine channels to improve site’s ranking on search engine results pages (SERPs). SEO is the natural, organic and unpaid ways to increase website’s visibility on search engines. However, these activities are also considered as part of SEM strategy.